19 Jan 2012. William Shatner's 14-year mission with Priceline has come to a close. The actor,
best known as Capt. James T. Kirk, the commander of Star . 19 Jan 2012. Now Priceline is retiring Shatner as a spokesman in a final commercial spot that
sends him over a cliff in a spectacular explosion. About Priceline.com TV Commercial, 'Know a Guy' Featuring William Shatner,
Kaley Cuoco. The Priceline Negotiator gets hotel deals that nobody else can get,
. 8 May 2018. Are big-name celebrities better in commercials than owls, gnomes, and belt-less. William Shatner's Travel Evolution as Priceline Pitchman. In 1997, William Shatner became the spokesman for Priceline.com,. In
commercials that began airing January 22, 2012, . About Priceline.com TV Commercial, 'The Daughter' Feat. William Shatner, Kaley
Cuoco. Twenty years ago, the Priceline Negotiator left his daughter at an . Priceline.com is an online booking agency. It's not a Canadian company in fact its only real Canadian content is its spokesperson William Shatner. Still, we are not affiliated with Priceline.com in any way. We just wanted to feature our Bill. American Women and TEENren Killed in Mexico Highway Attack. How To Save Money On Your Website With GoDaddy Coupons. TripAdvisor Drops Outmoded Little Wiser Owl Character From Ads. Grabbing breakfast with a bunch of reporters at Tuscany Steakhouse in Manhattan on Monday to mark Priceline's 20th anniversary, legendary actor, singer (OK maybe not-so legendary) and pitchman William Shatner held forth on numerous issues of the day, including travel, emerging technologies, acting, social media and social justice. Away from the gaggle of reporters, one of whom incredulously asked Shatner when is the best time to book a flight, as if that were his expertise, Skift grabbed five minutes at a breakfast table with the actor. Asked how he looks at his 20-year stint, which spanned print, radio, and TV commercials hawking Name Your Own Price as the Priceline Negotiator, then Express Deals, and now the company's Tweniversary, Shatner said he's incredibly proud of the gig. Shatner has had his ups and downs with his Priceline work over the years, including in the early days when the stock price fell from $265 per share to around $2.25, decimating his stock-based compensation, and several years ago when the company seemingly killed off his Negotiator character in a cliffhanger, or actually his bus went over a bridge, in the commercials when Name Your Own Price lost its luster. But he later did voiceovers in the commercials, and this month has been featured in Priceline's 20th anniversary commercials. Shatner, 87, boasted that no celebrity has enjoyed such a long and successful commercial run as a company's pitchman over two decades. Me? Use Name Your Own Price? In the early years of his Priceline engagement, Shatner reportedly said that he never actually used the Priceline Name Your Own Price bidding service that he was promoting because it only offered coach class, but he was having none of that today. Dressed in a suit accented with a pocket square, Shatner said he and his family use Priceline all the time. In fact, he claimed he only uses Priceline for his travels. For example, Shatner recalled getting into a limo with his wife and realizing on the way to the airport that he forgot his "man bag." The limo. Shatner did cast doubt, though, on Walker's tale about a supermodel and a tiny dog doing due diligence for the actor about Priceline's business before he accepted the advertising job. "It's a nice story," Shatner said, laughing, and dismissing the anecdote. His wife indeed was a model— not a supermodel— he said, but they had Dobermans so it was unlikely that she pulled up to Priceline headquarters in Norwalk, Connecticut holding a tiny dog in her arms. Shatner was willing to offer an opinion on one hot-button advertising issue: The U.S. Trivago Guy— actor Tim Williams— who some have called "creepy," although he has legions of fans as Trivago's TV actor-spokesman. Shatner quipped that he should wear a belt and a get a shave. Travel Like a Local In an informal meeting with the assembled press, Shatner advised that the best way to travel is to "be part of the country" you are visiting, and frequent "mom and pop restaurants." You see, Shatner, despite his wealth, apparently travels like a local— somewhat, anyway. Shatner said he loves traveling with his family, and most of them use electric scooters, which is a great way to bond with one another and for him to keep up with the 12 year olds. He said he looks forwarding to them all traveling with their electric scooters. If you are interested in Shatner's views about social media and emerging technologies, he does indeed have a take on each. He mentioned that social media should be used to create "good feelings," such as pairing people in need in South Africa's sprawling townships with businesses that can contribute things like four tires when needed, for example. He'll prod his fan club to get involved in such efforts, and he'll give the participating businesses their due on social media. On emerging technologies, Shatner said Priceline should use new technologies to inform consumers when the optimal time is to book trips (some companies like Hopper, for example, have this feature); explained that he's keeping tabs on virtual reality and augmented reality; and argued . Who remembers Star Trek anyway? It's likely that just as many people or more know actor William Shatner through his Priceline advertising gig. Are big-name celebrities better in commercials than owls, gnomes, and belt-less soap opera stars? We're not sure of his return on investment, but at this point he can almost name his own price. Huawei CEO: 'We Can Survive Without the U.S.'. Photo Credit: A photo from William Shatner's Tweniversary Priceline commercial to mark 20 years since the company was founded. Priceline. When a CEO's Personal Life Should Be Made Public. Mexico's Events Industry Feels the Sting of Tourism Board Closure. The two have been life-long friends and their famous on-stage barbs were reason enough to visit a Star Trek convention in the 80's, 90's and early-aughts (Nimoy retired from the convention scene in 2011). Unfortunately Leonard Nimoy passed away in early 2015. Why Most Annuities Aren't Inflation-Adjusted (and Why That's a Problem). As a part of his agreement to do commercials for Priceline, Shatner agreed to take shares in his company as payment. It's estimated that he's earned $600 million from his Priceline partnership, according to the Telegraph. That article from the Telegraph was written back in 2010, when Priceline.com's stock was worth roughly $200/share. Today? In 2017, the stock is worth around $1700/share. That's a lot of money. He could buy the Star Trek franchise for that kind of money! Why Investors Might Want to Bet on Humble CEOs. Google Maps Poised to Be an $11 Billion Business in 4 Years. When Annuities Are a Better Deal for Women Than Men. Heritage Minute: Lucy Maud Montgomery and What AncestryDNA Says About RedHeads. Tips to have a budget-friendly trip to the West Coast. When Annuities Are a Better Deal for Women Than Men. Heritage Minute: Lucy Maud Montgomery and What AncestryDNA Says About RedHeads. American Women and TEENren Killed in Mexico Highway Attack. New Report: The State of Global Wellness Travel. How to Estimate What You'll Spend on Long-Term Care. Private Equity Might Be Going Downscale. Should You Invest? With so many commercials to choose from, we figured that we would choose one in which he costars with old friend, the late-great Leonard Nimoy:. Before they left town, one of Mr. Shatner's colleagues told him that uranium stocks were about to go up and that he should invest. Mr. Shatner says he really didn't know what stock was, but on a Thursday he put his entire $500 into uranium-company stocks. By Friday, he says, the Canadian government. Bradley Jacobs Has Acquired More Than 500 Companies. Here's What He Has Learned. China Woos Foreign Companies While Serving Its Own Agenda. How To Save Money On Your Website With GoDaddy Coupons. New Report: Puerto Rico Takes Its Place on the Tourism World Stage. Huawei CEO: 'We Can Survive Without the U.S.'. The 'Star Trek' actor got rich on Priceline stock, before his gains vaporized. Came to be known all be surprised not of misanthropes misogynists strings government likes it. 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Taylor Swift, Bethenny Frankel why we're seeing so many breakups right now!. Deep Discounts on Hotels, Flights and Rental Cars. Get Exclusive Savings with Priceline.com. William Shatner, OC (born March 22, 1931) is a Canadian actor, author, producer, director and singer. In his seven decades of television, Shatner became a cultural icon for his portrayal of Captain James T. Kirk of the USS Enterprise in the Star Trek franchise. Captain Awesome: How William Shatner Became a Pop Culture Treasure and Earned a Fortune. Captain James T. Kirk. T.J. Hooker. Denny Crane. The Negotiator. Did the U.S. Trivago Guy just get William Shatnered? Like Shatner for Priceline.com, actor Tim Williams, who had become omnipresent on TV in the U.S. for Trivago, has hardly been seen over the. Priceline.com is an American company and a commercial website for finding discount rates for travel-related purchases such as airline tickets and hotel stays. The company facilitates the provision of travel services from its suppliers to its clients. W illiam Shatner is a film director and a producer, an actor and an author. Shatner rose to fame when he starred in the Star Trek Franchise as Captain Kirk of the USS Enterprise and also took other leading roles in hit shows such as Boston Legal, Batman vs Two-Face 2017, Malevolent 2016, Range 15 2016 among other 20 films and more than 30 television shows where he has made appearances. Priceline was founded by Jay Walker in 1997. The company was a product of the Walker Digital think tank. Priceline.com launched in 1998. Their “name your own price” strategy proved wildly successful using William Shatner as their spokesperson. William Shatner, OC (born March 22, 1931) is a Canadian actor, author, producer, director and singer. In his seven decades of television, Shatner became a cultural icon for his portrayal of Captain James T. Kirk of the USS Enterprise in the Star Trek franchise. 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